Saturday, September 1, 2018

TOP 5 BENEFITS OF SEO

by on 12:02 AM
SEO has become widely adopted as an online marketing strategy because of its effectiveness. While the benefits of SEO are vast, here are the top ...

1. User-Friendly Websites

by on 12:01 AM
SEO will help small business owners create a faster, smoother, and user-friendlier website. Although most people still hang on to the old definition of SEO, thinking that it is only about optimising for the search engines, however, today SEO is also about improving user experience too. Well-structured, clean, and uncluttered websites compels a casual...

2. Bring in MORE Customers

by on 12:00 AM
Let’s face it, one of the main reasons for having a website is to stand out from your competition and increase your customer base. Otherwise, why invest 1,000s of pounds (£) on marketing, right? Businesses that have a SEO optimised website bring MORE customers and grow as twice as fast than businesses who do not have one. SEO is probably the most...

Friday, August 31, 2018

3. Better Conversion Rates

by on 11:59 PM
SEO-optimised websites loads faster, are easy to read and surf, and will display properly in almost all types of devices, including mobile and tablets. Websites that are easy to read and navigate are more likely to grab and hold attention from your readers or visitors – i.e. they’re more likely to become your loyal customers, subscribers, and returning...

4. Build Brand Awareness

by on 11:58 PM
One of the benefits of getting higher rankings on the SERPs is building brand awareness. When your sites appear on the first page of major search engines such as Google, Yahoo, and Bing, your potential customers are more likely to trust your brand when they search for a particular term rather than other brands that don’t have a strong web presence. That...

Thursday, August 30, 2018

5. Bypass Competition

by on 4:39 AM
Let’s take an example of two businesses that are in the same industry, selling similar products, at similar prices. One of them has an optimised website while the other has a non-optimised website. Considering everything is else is equal, which company do you think will attract more customers to their website from local searches? Which company...
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